Lato Milk's latest campaign aims to educate students across Tanzania about benefits of drinking milk every day. The one month drive which started from the 24th of July aims to cover several schools across Kinondoni and Temeke regions of Tanzania. As part of the campaign, milk powder and liquid UHT milk were distributed amongst the kids along with posters which illustrated the benefits of drinking milk every day.
The Lato Mascot - Mr. Lato, kept the children enthused by playing fun games with them. The activities were received with great zeal by the children. With many fun and informative games, Lato school bags and clocks were given to the children as prizes. Lato Milk strives to spread awareness about the need for growing children to drink milk every day for better health.